I’ve been trolling some of the major gay porn blogs lately and have noticed that several that promote live cams are not using white label sites, they’re just using the generic banners and ad tools for Flirt4Free or whatever. I also heard from a friend who was at the recent Xbiz Miami show that a cam operator (maybe AWE?) said that you should promote the main cam site brand at first and only switch to a white label after you start generating huge traffic.
So what do you guys think?
(And by the way, this thread is not meant to be a discussion on the value (or lack of) with cam sites in general since there are plenty of other threads that get into that topic.)
Hmmm… no one has an opinion on this? I may have found one answer on the HunkHunter site. Their cam banners go to Flirt4Free and not a white label, so if a mega site like that doesn’t see the value of a white label then why should the rest of us?
Not sure if this affects it but white labels are not as common any more or being phased out. VISA recently created some new rule which prevents VOD / Membership sites etc from having Whit label affiliates, basically site operators and sponsors have to keep all their content on their own domains. Or something along those lines. (probably only affects sponsors based in the USA)
Otherwise I’ve always thought white labels are a good idea, specially ones using your own sub-domain as it means you can easily switch from one provider to the other. Plus for branding/trust it looks better.
[QUOTE=gaydemon;116612]Not sure if this affects it but white labels are not as common any more or being phased out. VISA recently created some new rule which prevents VOD / Membership sites etc from having Whit label affiliates, basically site operators and sponsors have to keep all their content on their own domains. Or something along those lines. (probably only affects sponsors based in the USA)
Otherwise I’ve always thought white labels are a good idea, specially ones using your own sub-domain as it means you can easily switch from one provider to the other. Plus for branding/trust it looks better.[/QUOTE]
Did you hear this info from Visa or from an affiliate program that wants to stop doing white labels ?
I think if you have a high traffic site where a white label would fit then by all means use a white label, but if you have a website like a blog or something where cams don’t fit in, then I’d go the traditional banner/pop up route. Also if you know what you’re doing and can create a totally new white label branded cam site then it’s also a good option if you’re good with SEO etc. I’d say it just depends on the situation.
Aren’t there issues with duplicate content on a white label? It’s something that I’ve been considering with a couple of cam domains I bought to target the UK, but I’m undecided about whether to go for a white label or present the performers in posts.
The main problem I’ve found with promoting cam sites is the complete lack of content to use. I’m confused about why most cam sites don’t release affiliate content, like stills from the performers so you can promote the guys individually.
Steve - I was going to contact you abut this and ask if there was a way to promote some of your cam guys, but I’m not sure any of them go far enough to promote on a “wanking cam” domain?
Google “cam girls.” Number one is a white label. Yes the domain is an exact match, but duplicate content isn’t as much as an issue that people think it is.
Consider this, if you add the same text content to your site that hundreds of others have also added, why should Google choose to present your content out of all of those people?
It’s the same chunk of text, Google has to offer one as a priority, so why should it be yours? Have you done anything else to your site to make that text more valid than the hundreds of other pages out there? Did Google crawl it on your site before all others?
Now, consider that you offer a post that is entirely original, still SEO targeted (within reason), about the same content. You add 300 words, instead of pasting in that 150 word piece of text that those hundreds of others have also posted…
It’s illogical to believe that Google would not offer the unique, longer, more comprehensive post above all of the copy/paste. It goes against what Google stands for to suggest that duplicate content is not a factor. Their intention is and always has been to provide the best results for a search, and if the same content is repeated hundreds of times over, that cannot be the most valuable content to offer over and over and over again on page one.
Here is my opinion. It’s all about brand. Surfers knows the Video Secrets brand as an example. Now, if you own a site like GayDemon then surfers know and trust that brand. But, if you have a blog getting 500 hits a day called, “Guys-With-Big-Thick-Cocks.com” how much do surfers know and trust that brand?
You want to send your traffic to brands that surfers know and trust. If you don’t have a good brand then don’t do a white label sending them to something they don’t trust.
Go with what Google actually ranks, not a theory what you think it should rank. Cam white labels have no issues doing well in the SERPs. There are many examples.
Hell someone has just ranked a bunch of Pimproll Hosted Tube sites for a bunch of competitive adult terms. Many factors trump unique content / text.
[QUOTE=conran;116682]I beg to differ, and so would many others.
Consider this, if you add the same text content to your site that hundreds of others have also added, why should Google choose to present your content out of all of those people?
It’s the same chunk of text, Google has to offer one as a priority, so why should it be yours? Have you done anything else to your site to make that text more valid than the hundreds of other pages out there? Did Google crawl it on your site before all others?
Now, consider that you offer a post that is entirely original, still SEO targeted (within reason), about the same content. You add 300 words, instead of pasting in that 150 word piece of text that those hundreds of others have also posted…
It’s illogical to believe that Google would not offer the unique, longer, more comprehensive post above all of the copy/paste. It goes against what Google stands for to suggest that duplicate content is not a factor. Their intention is and always has been to provide the best results for a search, and if the same content is repeated hundreds of times over, that cannot be the most valuable content to offer over and over and over again on page one.[/QUOTE]
[QUOTE=abostonboy;116703]Here is my opinion. It’s all about brand. Surfers knows the Video Secrets brand as an example. Now, if you own a site like GayDemon then surfers know and trust that brand. But, if you have a blog getting 500 hits a day called, “Guys-With-Big-Thick-Cocks.com” how much do surfers know and trust that brand?
You want to send your traffic to brands that surfers know and trust. If you don’t have a good brand then don’t do a white label sending them to something they don’t trust.
My 2c.[/QUOTE]
You’re mostly right, but the trick in any business, adult or no, is building a brand. You won’t get very far unless you establish a brand surfers can rely on and trust. It’s easier to rely on another brand like VS but also dangerous because you’re not contributing to building your brand. Whitelabel is good because it does that without you having to build your own infrastructure.
I do base my opinions on what actually ranks. I regularly check to see what my clients sites are doing in Google, and for almost every keyword my clients like me to target they are are appearing on page one, and in page one of the image search results too.
You know what I do for my clients? I write original text, over 200 words for every post, with proper keyword use. I do what their competitors can’t be bothered to do to promote the content, and it works. There are no linking strategies, no spamming across hundreds of other sites, no black hat methods needed. We feed Google with regular unique content, and the traffic continues to come through for post after post.
Is there any evidence to suggest that white label cam sites do better than domains hosting original content? There seems to be a lot of “observations” about it, but it still flies in the face of what Google intends. That can’t be denied no matter how much you don’t believe their own mission statement.
I agree with you on that one. If one is really trying to build a brand then for sure using a white label is the way to go. On the flip side, if it’s just a blog getting a few hundred hits a day with RSS feeds etc then I wouldn’t go white label. Or… send to a white label of a site that one is trying to brand.
If I had say 100 blogs I would not do a white label for each. If I had a hub of all my blogs that I wanted visitors to keep coming back to then I would do a white label with that name and send all my cam traffic to that white label.
Actually, I would probably try both. Send 1/2 to the white label and 1/2 to the main cam site and A/B test and see which performs better.