Improving Tube Profitability

Re: Improving Tube Profitability

Great minds think alike, eh Seth? We even posted exactly the same minute :wink:

Re: Improving Tube Profitability

Yeah that’s funny. I saw the idea referenced several times so I had to reply.

Squirt, while I’m not super familiar with Cam 4, I think what they do is entirely different. They’re hosting/facilitating live cams. They can charge for that service. To my knowledge they’re not taking sponsor provided videos and charging a fee to access them. I dunno, maybe they are and I’m just not aware of it?

Re: Improving Tube Profitability

tubes are turning into a huge numbers game, which isn’t a surprise as really its turning into more than a new version of TGP.

Re: Improving Tube Profitability

Yeah that was weird LOL

Re: Improving Tube Profitability

( now bare with me, I don’t express myself as well in type as I do on the phone or in person, so if I sound rude I don’t mean to )

The concept wasn’t to “charge for sponsor content” , the concept is to create value added services, on top of a normal free tube, to increase value, and charge for that value. (i.e. HD promo videos, full screen viewing, etc for a charge). His basic tube site is still free.

Tubes already make money on sponsor promo content by displaying banners and other advertising.

Sites like Webmaster Central, Cam4 and many other sites do this. They offer basic free services and you upgrade to get the real good stuff.

As we know people primarily goto tube sites to get off. Bjorn could also add video feeds to a members only area to add even more value to the service. The possibilities are quite extensive.

Re: Improving Tube Profitability

[QUOTE=Squirt;57780]( now bare with me, I don’t express myself as well in type as I do on the phone or in person, so if I sound rude I don’t mean to )

The concept wasn’t to “charge for sponsor content” , the concept is to create value added services, on top of a normal free tube, to increase value, and charge for that value. (i.e. HD promo videos, full screen viewing, etc for a charge). His basic tube site is still free.

Tubes already make money on sponsor promo content by displaying banners and other advertising.

Sites like Webmaster Central, Cam4 and many other sites do this. They offer basic free services and you upgrade to get the real good stuff.

As we know people primarily goto tube sites to get off. Bjorn could also add video feeds to a members only area to add even more value to the service. The possibilities are quite extensive.[/QUOTE]

Sponsors would not go for that idea.

cam4 does it, but it’s the members that are uploading their own video via cams not affiliate reps.

Re: Improving Tube Profitability

[quote=Intense_Lloyd;57782]Sponsors would not go for that idea.

cam4 does it, but it’s the members that are uploading their own video via cams not affiliate reps.[/quote]

Why wouldn’t Intense Cash go for the idea? Doesn’t Intense Cash allow sponsors to download promo videos from their affiliates section?

I’ve seen Intense Cash banners inside pay site members areas for years, and on blog pages that have banners/ads to 10 or more different sites on the page.

Re: Improving Tube Profitability

[QUOTE=Squirt;57783]Why wouldn’t Intense Cash go for the idea? Doesn’t Intense Cash allow sponsors to download promo videos from their affiliates section?

I’ve seen Intense Cash banners inside pay site members areas for years, and on blog pages that have banners/ads to 10 or more different sites on the page.[/QUOTE]

That is correct, you have. But, if you see IC videos on any tube site that says something to the effect “join for $x to see higher quality IC videos” please send me the url.

Re: Improving Tube Profitability

That’s a very accurate statment, its a glorified MUCH more expensive version of old TGP. The problem with tubes compared to TGPs is that there is no set standard, one tries harder than the next to have more and give more to surfers. TGPs did and still do have quite strict rules and standards.

Re: Improving Tube Profitability

[quote=Squirt;57783]Why wouldn’t Intense Cash go for the idea? Doesn’t Intense Cash allow sponsors to download promo videos from their affiliates section?

I’ve seen Intense Cash banners inside pay site members areas for years, and on blog pages that have banners/ads to 10 or more different sites on the page.[/quote]

To be honest, I do understand what Squirt means. While it might not be possible to charge for complete access I can see Tube sites starting to have premium memberships to survive, if that’s unlimited bandwidth accounts or full screen viewing… whatever it is, I can see there be some way of charing a smaller membership on a large tube site for a bit of extras. It could even be the features Lloyd mentioned like bookmarks etc.

Looking at the stats I have for my tube and from speaking to sponsors I got a rough idea of how other tubes are doing. And I do really think some tube sites will be looking into other ways of getting extra income. Either that or the next big thing is a collapse of great many smaller to medium size tubes.

Re: Improving Tube Profitability

Personally I would not be opposed to a tube site charging a small amount so members could see our 2 minute promo clips on full screen. We’re still not giving away the whole farm that way, and if surfers want the whole movie they are still going to join our sites (the only requirement of course would be that the tube site would need to be using a banner or link to send them to our site). I don’t see how that would be any different then letting an affiliate use our content for an AVS site.

Re: Improving Tube Profitability

I am not outrageously opposed to the idea. but, if one tube site does it, then they all do it. And pretty soon you have members joining tube sites instead of paysites.

The main difference with an AVS is that the gallery then “join” of enter only has your content in links in it.

But, who knows where the market is going? There are a few tube sites making killer income without doing the whole premium thing.

Re: Improving Tube Profitability

But that’s exactly my point. What you have now are lots of free paysites, the only real difference between a tube and paysite is… well they are free. Heck, most tube sites have a much more content than most paysites!

So yes you might get a sale or two from tubes, but it’s also taking away a very large amount of people who would maybe been paying custmers instead. The problem is that a majority of surfers don’t understand the more they get for free, the less high quality content can be produced.

This is why I’m looking at ways of increasing profitabitly. There is no point to pretend that tube sites convert very well. Not when you take into account how many views it takes to just get a single click. Plus the hosting cost.

Had there been a more strict rule set like TGPs had, maybe it could have been made more profitable. TGPs survived and depended on trading with other TGPs sites, a whole complicated structure and rules came about becasue of it. That’s what we need for tube sites.

Re: Improving Tube Profitability

I’d agree with your origional idea Bjorn.
I think too much promotional content can be bewildering and gets counterproductive. By the time they’ve gone thru half of it, they’ve probably had enough. And had a load of your bandwidth. A sponsor doesn’t need 30+ films on a site like queerpixels. Just a few, enough to show its wares to tempt the visitor over to see more. Maybe you could rotate them, so that there are only a dozen from each sponsor at any time

Here’s a thought. By now you’ll know what is selling. Give the affiliates who supply the clips guidance. Does 30 second sell better than 2 miinutes. Explicit better than teasers. Is it best to have a lead in or get straight down to showing sex. Then they can send stuff that will sell better for you and them

Re: Improving Tube Profitability

I am not outrageously opposed to the idea. but, if one tube site does it, then they all do it. And pretty soon you have members joining tube sites instead of paysites.

Hey Lloyd,

I guess I disagree here a bit. I think if more tube sites gave less for free and started charging, it would teach surfers that they have to pay for content. I am sure conversions in a ‘pay area’ of a tube site would be much higher then in a ‘free area.’ Our best converting affiliates are the ones that promote us from the member areas of their paysites or AVS sites, and that is because you are marketing to a group of people that will pay for porn.

So would it really be a bad thing if all the tube sites charged?

Re: Improving Tube Profitability

[QUOTE=Intense_Lloyd;57806]I am not outrageously opposed to the idea. but, if one tube site does it, then they all do it. And pretty soon you have members joining tube sites instead of paysites.

The main difference with an AVS is that the gallery then “join” of enter only has your content in links in it.

But, who knows where the market is going? There are a few tube sites making killer income without doing the whole premium thing.[/QUOTE]
As long as we are talking about the surfer paying to get into a tube site to view teaser clips that are less than 2 minutes in length then the whole idea isnt really all the different from using an AVS system if you think about it…

The surfer prepays to get into the tube site to view the teaser content and from there on can signup through banners and what not to the sponsor sites…

why wouldnt sponsors be ok with this ? not like its the fully movies that you get access to download illegaly or anything…

Re: Improving Tube Profitability

but the thing is that’s not going to happen. webmasters tried for years to get tgp webmasters to give less content, then tried that with mgp webmasters. since part of their concern was bookmarkers, they just kept one-upping each other.

the only thing a single webmaster or a small group can do by having much less content or less updates than the other tube sites is to lose returning traffic. and while for some, that’s not a problem, for others it’s a real issue.

[quote=dannyz;57863]Hey Lloyd,

I guess I disagree here a bit. I think if more tube sites gave less for free and started charging, it would teach surfers that they have to pay for content. I am sure conversions in a ‘pay area’ of a tube site would be much higher then in a ‘free area.’ Our best converting affiliates are the ones that promote us from the member areas of their paysites or AVS sites, and that is because you are marketing to a group of people that will pay for porn.

So would it really be a bad thing if all the tube sites charged?[/quote]

Re: Improving Tube Profitability

Anyways,

Charging for access wont really help the profitability part. Let’s be real; how many surfers are going to pay to watch 2 minute sponsor clips when they can get it free every where else?

About the only thing it will do is get surfers to goto other tube sites where it’s free.

Re: Improving Tube Profitability

Not really, we bitched an moaned while giving them what they wanted.

We didn’t try, just like we’re not trying to give tubes less content.

As a matter of fact, the more content we give legal tubes, the better the chances of making money instead of losing it to an illegal tube with stolen content. It’s a matter of market saturation.

Re: Improving Tube Profitability

In many ways we have created a beast that needs to be fed more every day! My common sense would say to limit the number of videos by any one sponsor to say 15 or 20. Otherwise why pay when you can get 20% or 30% of the sites models for free. However what Lloyd says is valid. Having more models and scenes can be what’s needed to sway a surfer into buying. Sometimes it’s just one model that he sees, falls in love with and joins. Hitting with a shotgun approach might do the trick.
Making all the clips under 2 min in length and edited exclusively for tubes. Where it’s lots of tease and maybe the last 25 sec with dick or even nude.If all the tubes only accepted clips like this, i think conversions would go up. Problem is to get this kind of regulation across all the tubes or at least some type of conformity like we have with TGP’s ie a 15 photo set or 45 sec trailer.
Don’t think its going to happen at this stage.