basschick
03-24-2008, 03:27 PM
great article, and for those who don't believe it, i know a few people who can't find google. i guess they're a different bunch from the people who go to google and type in site domains including .com instead of just going to the nav bar and typing in the site name there rofl
"This week, usability guru Jakob Nielsen asks: “How difficult is it to perform a search on Google? (http://www.useit.com/alertbox/designer-user-differences.html)” No, really. How hard is it? We know the search box in the upper right hand corner of your screen can get there. We know that Google.com (http://www.google.com/) in the address bar can get there. But, sadly, Nielsen’s study indicated that at least 24% of Internet users don’t know that. It hurts me just to type it.
A quarter of Internet users said they wanted to search Google for something, but when placed in front of a computer, couldn’t figure it out. “Instead, they either completely failed to get to any search engine or ended up running their query on a different search engine — usually whatever type-in field happened to be at hand.”"
http://www.marketingpilgrim.com/2008/03/24-cant-find-google.html
"This week, usability guru Jakob Nielsen asks: “How difficult is it to perform a search on Google? (http://www.useit.com/alertbox/designer-user-differences.html)” No, really. How hard is it? We know the search box in the upper right hand corner of your screen can get there. We know that Google.com (http://www.google.com/) in the address bar can get there. But, sadly, Nielsen’s study indicated that at least 24% of Internet users don’t know that. It hurts me just to type it.
A quarter of Internet users said they wanted to search Google for something, but when placed in front of a computer, couldn’t figure it out. “Instead, they either completely failed to get to any search engine or ended up running their query on a different search engine — usually whatever type-in field happened to be at hand.”"
http://www.marketingpilgrim.com/2008/03/24-cant-find-google.html